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Kevin Plank can’t let go of Under Armour. Is that hampering a turnaround?

Kevin Plank can’t let go of Under Armour. Is that hampering a turnaround?

21

August

2024

Three CEOs have come and gone in the four years since Plank stepped down. Now, the sportswear brand’s founder is back with another plan to revive the brand amid flagging sales and relevance.

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